Clearbox Group
PR & Social Media Agency
"We work with clients who are local, national and global leaders in their fields."
The Clearbox Group hired me to create a holding page for their website. This was to be created to drive traffic to their other businesses Clearbox and Neighbourgood.
Date
May 2024
Role
Designer / Developer
Clearbox itself is a PR & social media agency, whilst Neighbourgood is a team of community engagement experts that support brands and organisations with the strategic development of CSR (corporate social responsibility) campaigns.
Due to this they had vastly different styles and branding to take in. I approached this by looking at both their styles and branding and how I could divide this amongst the page. I had been briefed they wanted the website to match their website of Clearbox, but to make it more simplistic. I then divided the businesses
Concept Option 1 – This was a landing page that allowed the user to select either Clearbox or Neighbourgood. I ended up abandoning this idea an intro to the website and the brand Clearbox Group would be more ideal.
Revision – We agreed this splash screen was more ideal for the landing page as we can show the customers a video of the company and staff, CTAs of contact and scrolling onwards.
As shown above is the progression of wireframe to concept work, to the final revisions. The concepts were first colourless as they had provided me colour branding so I had to make some alternatives in these colours before the client picked their final.
Traffic Success
The website was and is a success in directing traffic to either of the services and accomplished the prioritised goal of providing context to each business.